On your team: a doctor’s case for partnership over prescription

Lawrence Piro, MD has spent his career treating serious illness. What he wants for you is different.

"I want you to never need me."

It is an unusual thing for a physician to say, and Lawrence Piro, MD says it often. He is President and CEO of The Angeles Clinic and Research Institute in Los Angeles and Clinical Professor of Medicine at USC. He was the author of the groundbreaking 1990 New England Journal of Medicine paper on cladribine, a treatment that is still a standard of care today. As Chief of Hematology and Oncology at Scripps Clinic, his early career was spent with patients at the hardest moments of theirs.

That experience leads somewhere specific. "After years of treating illness, I became obsessed with preventing it."

Not a prescription

A prescription is something a doctor hands you and you follow. Partnership is different. It assumes that you are the one making the daily choices, and that the doctor's job is to make those choices easier and better informed.

PiroMD is built on that idea. It is a food, not a medicine: organic extra virgin olive oil and nothing else. Dr. Piro does not prescribe it, and it is not designed for any particular condition. He created it because daily olive oil intake has one of the most consistent bodies of research in nutrition behind it, and because he watched too many people fail to keep the habit with a bottle in the cupboard.

Being on your team also means not overpromising. Every statement is held to the same standard as the label on the sachet. The lab results for the oil are published with their dates.

Wellness is a practice

Ask Dr. Piro about living well and he will talk about curiosity, sleep, movement, the food on your plate and the people around your table before he talks about any product. "Everybody deserves a shot at wellness." The shot, in his mind, is the daily habit. The olive oil is simply the easiest way to keep it.

About PiroMD

Crafted with Lawrence Piro, MD, PiroMD is a daily-use organic extra virgin olive oil designed to support cardiovascular health and healthy aging as part of a daily routine. Thirty-one single-serve sachets, delivered monthly.

Visit PiroMD →

References

Piro LD, Carrera CJ, Carson DA, Beutler E. Lasting remissions in hairy-cell leukemia induced by a single infusion of 2-chlorodeoxyadenosine. N Engl J Med 1990;322(16):1117-1121. Link

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